{"id":2782,"date":"2024-08-09T14:12:41","date_gmt":"2024-08-09T12:12:41","guid":{"rendered":"https:\/\/sunuentreprise.sn\/?p=2782"},"modified":"2024-08-09T14:12:42","modified_gmt":"2024-08-09T12:12:42","slug":"ziguinchor-la-marque-casamancaise-presentee-comme-un-modele-de-reussite","status":"publish","type":"post","link":"https:\/\/sunuentreprise.sn\/index.php\/2024\/08\/09\/ziguinchor-la-marque-casamancaise-presentee-comme-un-modele-de-reussite\/","title":{"rendered":"ZIGUINCHOR: La marque \u00ab Casaman\u00e7aise \u00bb pr\u00e9sent\u00e9e comme un mod\u00e8le de r\u00e9ussite"},"content":{"rendered":"\n

Lors de sa mission \u00e0 Ziguinchor, la directrice g\u00e9n\u00e9rale l’Agence de D\u00e9veloppement et d’Encadrement des Petites et Moyennes Entreprises (ADEPME), Marie Rose Faye, a effectu\u00e9 une visite dans la Soci\u00e9t\u00e9 d\u2019Embouteillage Casaman\u00e7aise (SODECA). L\u2019entreprise bas\u00e9e \u00e0 Boucotte , un village situ\u00e9 dans la commune de Diemb\u00e9ring, est propri\u00e9taire de la marque Casaman\u00e7aise. Cette filiale sp\u00e9cialis\u00e9e dans la commercialisation d\u2019eau potable s\u2019est trac\u00e9e son chemin depuis 2016.<\/p>\n\n\n\n

En effet, la SODECA a b\u00e9n\u00e9fici\u00e9 d\u2019un accompagnement de l\u2019ADEPME sur la formation et le renforcement des capacit\u00e9s de son personnel. Les modules ont port\u00e9 sur la gestion de la production, la gestion des stocks, l\u2019automatisme et l\u2019instrumentation, en qualit\u00e9, en hygi\u00e8ne, en s\u00e9curit\u00e9 et en environnement. Le personnel a \u00e9t\u00e9 \u00e9galement renforc\u00e9 dans la gestion des ressources humaines, dans le marketing et dans les techniques de vente.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

L\u2019ADEPME a r\u00e9ussi \u00e0 accompagner l\u2019entreprise de la \u00ab Casaman\u00e7aise dans l\u2019am\u00e9lioration de son organisation interne, dans la mise en place de son organigramme fonctionnel pour responsabiliser davantage son personnel \u00bb, a expliqu\u00e9 Mme Marie Rose Faye.<\/p>\n\n\n\n

Dans le d\u00e9veloppement de ses nouveaux produits, la \u00ab Casamancaise \u00bba \u00e9t\u00e9 soutenu par l\u2019ADEPME par le biais d\u2019une subvention.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Cet accompagnement a impact\u00e9 positivement sur les comp\u00e9tences et le savoir-faire du personnel, entra\u00eenant une croissance du chiffre d\u2019affaires \u00e0 hauteur de plus 10%.<\/p>\n\n\n\n

Pour l\u2019ADEPME, la SODECA est un exemple brillant de r\u00e9ussite entrepreneuriale en Basse-Casamance. <\/p>\n","protected":false},"excerpt":{"rendered":"

Lors de sa mission \u00e0 Ziguinchor, la directrice g\u00e9n\u00e9rale<\/p>\n","protected":false},"author":1,"featured_media":2784,"comment_status":"open","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13,53,4],"tags":[144,234,236,235,201],"class_list":["post-2782","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-a-la-une","category-actualites","category-pme-pmi","tag-adepme","tag-casamancaise","tag-modele-de-reussite","tag-sodeca","tag-ziguinchor"],"_links":{"self":[{"href":"https:\/\/sunuentreprise.sn\/index.php\/wp-json\/wp\/v2\/posts\/2782","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sunuentreprise.sn\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sunuentreprise.sn\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sunuentreprise.sn\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sunuentreprise.sn\/index.php\/wp-json\/wp\/v2\/comments?post=2782"}],"version-history":[{"count":1,"href":"https:\/\/sunuentreprise.sn\/index.php\/wp-json\/wp\/v2\/posts\/2782\/revisions"}],"predecessor-version":[{"id":2786,"href":"https:\/\/sunuentreprise.sn\/index.php\/wp-json\/wp\/v2\/posts\/2782\/revisions\/2786"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sunuentreprise.sn\/index.php\/wp-json\/wp\/v2\/media\/2784"}],"wp:attachment":[{"href":"https:\/\/sunuentreprise.sn\/index.php\/wp-json\/wp\/v2\/media?parent=2782"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sunuentreprise.sn\/index.php\/wp-json\/wp\/v2\/categories?post=2782"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sunuentreprise.sn\/index.php\/wp-json\/wp\/v2\/tags?post=2782"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}